a product designer
crafting clarity through design
a product designer
crafting clarity through design
I design tools that are scalable and intuitive - balancing functionality with small moments of delight
I design tools that are scalable and intuitive - balancing functionality
with small moments of delight
tiny joys =
lasting impressions
tiny joys =
lasting impressions
selected projects
selected projects
ai tool
branding
Shaping the identity of an AI tool that turns brand briefs into bold, high-impact campaigns.
ai tool
branding
coming soon!
Shaping the identity of an AI tool that turns brand briefs into bold, high-impact campaigns.
more
about my skill set
also a matcha
connoisseur!
01
UX Design
I craft intuitive, human-centered experiences that simplify complexity.
02
Design Strategy
I align business goals with user needs through research-driven direction.
03
Visual Design
I create systems and visual languages
that ensure clarity and brand impact.
04
Research & Testing
I validate decisions with testing to deliver clarity and consistency.
05
Collaboration & Leadership
I lead teams and mentor designers to
build scalable, impactful solutions.
also a matcha
connoisseur!
more about
my skill set
also a matcha
connoisseur!
01
UX Design
I craft intuitive, human-centered experiences that simplify complexity.
02
Design
Strategy
I align business goals with user needs through research-driven direction.
03
Visual
Design
I create systems and visual languages
that ensure clarity and brand impact.
04
Research
& Testing
I validate decisions with testing to deliver clarity and consistency.
05
Collaboration
& Leadership
I lead teams and mentor designers to
build scalable, impactful solutions.
also a matcha
connoisseur!
my design journey so far
2025 (Present)
HumanX | 6 months
Senior Product Designer
Designed for Amazon Medical, unifying consultations, diagnostics, and pharmacy for millions in India. Built HDFC Money Made Easy, boosting financial literacy and confidence among early jobbers.
2023
HumanX | 1 year 2 months
Product Designer
Designed for SmartHub by Amazon, streamlining order management for sellers. Designed Juice Labs AI, enabling brands to auto-generate high-quality ad campaigns in minutes.
2023
BhavnaQ | 6 months (Freelance)
Product & Visual Designer
Led branding, UI/UX, and product
strategy for BhavnaQ, a youth-focused
mental health app, making care more relatable and accessible for young Indians.
2022
Virtualtech Frontier | 8 months
UI / UX Designer
Collaborated with users, designers, and engineers to define requirements and workflows. Maintained product specs and timelines, and designed UI elements for an internal dashboard.
2022
Ango Studio | 6 months
UI / UX Designer
Designed for Mercedes-Benz and Inside Scoop - delivered wireframes, prototypes, and UI systems. Identified drop-offs in Mercedes Benz’s inquiry flow; improved mobile UX, increasing conversions.
brands i have collaborated with
brands i have collaborated with
my life beyond the screen
my life beyond the screen
born in mauritius
born in mauritius
based in mumbai
based in mumbai
i love the ocean
i love the ocean
café hopping
café hopping
and lazy cats
and lazy cats
let’s talk design, internet culture, or your latest playlist.
let’s talk design, internet culture, or your latest playlist.
designed & developed with by nabeelah rojoa
designed & developed
with by nabeelah rojoa
i wont judge, i promise
i wont judge,
i promise
my design journey so far
2025 (Present)
HumanX | 6 months
Senior Product Designer
Designed for Amazon Medical, unifying consultations, diagnostics, and pharmacy for millions in India. Built HDFC Money Made Easy, boosting financial literacy and confidence among early jobbers.
2023
HumanX | 1 year 2 months
Product Designer
Designed for SmartHub by Amazon, streamlining order management for sellers. Designed Juice Labs AI, enabling brands to auto-generate high-quality ad campaigns in minutes.
2023
BhavnaQ | 6 months (Freelance)
Product & Visual Designer
Led branding, UI/UX, and product
strategy for BhavnaQ, a youth-focused
mental health app, making care more relatable and accessible for young Indians.
2022
Virtualtech Frontier | 8 months
UI/UX Designer
Collaborated with users, designers, and engineers to define requirements and workflows. Maintained product specs and timelines, and designed UI elements for an internal dashboard.
2022
Ango Studio | 6 months
UI/UX Designer
Designed for Mercedes-Benz and Inside Scoop - delivered wireframes, prototypes, and UI systems. Identified drop-offs in Mercedes Benz’s inquiry flow; improved mobile UX, increasing conversions.